Heineken® Social Screen
Cannes Lions 2025 Shortlist · Creative Circle Gold
Hundreds of fans’ phones. One live screen.
Novic Hader · Creative Director
Stuck brief? Let’s fix it.
Senior creative direction for hire. Campaigns, brands and films.
Cannes Lions – Shortlist (2025)Creative Circle – Gold (2025)
15+ years of work for
What finished looks like.
Hard briefs, and how they ended.
Disney+ · South Africa launch
Six brands. One launch.
Concept, design, motion and platform.
Call me when…
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Pitch fix
The pitch is close. The idea isn’t.
I help find the big idea and build the deck.
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Campaign fix
The work is flat.
I find what is missing and help fix the work.
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Creative cover
Your lead left. The launch didn’t.
I join your team for an agreed block of time.
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Run the project
You need a senior creative.
Brief to final frame. I lead the idea, the look and the work.
How it starts.
Start with one fix. Keep me if it works.
- 1
Send the brief.
A few lines and your dates are enough.
- 2
Agree the scope.
Set the dates and the fee.
- 3
I start.
You work with me directly. I reply within two working days.
The work got results.
Numbers the clients reported for the full programmes.
- ≈15%
- Growth in brand considerationAbsa · Your Story Matters
- 10,000+
- Sign-ups in 20 daysAbsa · ChatBanking on WhatsApp
- 4m+
- Premiere viewersShaka iLembe launch
- 60,000+
- Festival attendeesHeineken · Hey Neighbour takeover
These are team results; they do not measure my contribution alone. On Your Story Matters my role was photography direction and finishing.
About Novic
Who you’re calling.
Fifteen years in agencies and on brand teams. I bring the idea, the look and the shoot together, and I stay in the room until the work is done.
Creative Fixer is the studio I founded with Bonolo Modise.
Send the brief.
Tell me what’s stuck and when you need it. A few lines are enough.